Most ‘feedback’ sounds like this:
- You’re awesome.
- Good job.
- Nicely done.
- You’re cutting corners.
- You have a bad attitude.
- You’re not committed.
- You’re careless.
- You’re disengaged.
I’m not sure why, I wish I could give you a good reason, but the vague phrases above are what most people say when attempting to give feedback. To prevent giving vague, unhelpful (a.k.a. fake) feedback, you need to prepare.
There is a reason you think the person is awesome or has a bad attitude. What did they do that created that impression? Until you can describe what the person did to create an impression, you’re not ready to give feedback. You’re better off saying nothing.
All of the phrases above are opinions with no facts. Opinions are judgments. Feeling judged makes people defensive. When people are defensive, it’s hard to listen.
The purpose of feedback is to help another person. Give the person enough information they know what behaviors to replicate and what to change. Before you give feedback, write down three things the person did that created your impression. If you can’t give an example, wait to have the conversation until you can. It’s better to say nothing than to say something vague.
Vague, positive feedback sounds inauthentic. Vague, negative feedback is judgmental. Neither vague positive or negative feedback strengthens relationships or helps the recipient.
If you want to be heard and helpful, provide an example. No example, no feedback.
Last week one of my friends was concerned about something happening at her son’s camp. She wrote out what she planned to say to the camp’s executive director and sent it to me to read. Her letter was long, with lots of unnecessary details. I read five paragraphs before understanding what the situation was even about. I revised her letter. My version was three sentences and easy to write. Why? Because it’s not my child and not my situation.
One of the things that makes giving feedback and making requests particularly difficult, is our emotional involvement. We’re invested in the outcome. The stakes feel high. And that emotion makes everything harder.
If you’re struggling with a message you need to deliver, get some help. The person who helps you craft a succinct, specific, and unemotional message doesn’t have to be a feedback expert or a manager. The person just can’t be involved. As long as the person isn’t emotionally involved, they’ll be helpful.
When you ask for help, don’t ask for advice. Instead of asking a friend or colleague, “What would you do in this situation,” ask, “What would you say?” These are very different questions. You want the specific words to resolve whatever you’re struggling with.
Asking someone for help planning a challenging conversation or message begs the question, isn’t asking for that type of help a form of gossip? It could be. So be careful who you ask.
When asking for help planning a message or conversation, ask someone in your organization who is at your same level or above (title-wise) or ask someone outside of the organization. Change the names of the people involved; protect people’s anonymity. And be clear if you are asking for help to plan a conversation or if you are venting. They are not the same.
The most effective feedback and requests are unemotional, factual, and succinct. Sometimes we need other people who are not involved to help us get there.
